Project
Serramarmi is a B2B company working Tuscan marble. Dinamo built its website with a rigorous image and a configurator for viewing the finishes.
Serramarmi: a website that communicates substance and reliability
- Area
- Development
- Year
- 2022
- Main link
- Go to the website
Serramarmi is a B2B company working Tuscan marble. To communicate substance and reliability, Dinamo built a website that is linear and direct. The visual image and the copywriting follow a principle of rigour and cleanness. What sets the company apart is its ability to supply bespoke solutions. That ability was translated into the Visualizer, a configurator that lets you choose your preferred finish and see it applied to models of exteriors and interiors.
For Serramarmi, Dinamo handled visual identity, copywriting, design, website development and the Visualizer configurator.
A direct, rigorous website, for a company that works marble to measure.
The visual identity and the copywriting answer to a single criterion. Substance and reliability are the values to communicate, and the way to do it is cleanness. The site speaks in a linear, direct way. Every choice of image and of text holds that register.